BEP Program Curriculum

Get oriented with the KOMPASS programme, assess your current business status and challenges, and define clear goals and development paths aligned with programme scope.

• 1. Programme Introduction & Expectations

  Get oriented with the KOMPASS programme structure, understand what to expect throughout the journey, and align your personal goals with the programme scope.

• 2. Business Status & Challenges

  Assess your current business situation, identify key challenges you face, and understand where you stand in your entrepreneurial journey.

• 3. Goal Definition & Development Path

  Define clear, achievable objectives for your business development, create a roadmap for growth, and establish milestones to track your progress throughout the programme.

Understand your business model logic, define your value proposition, identify target groups and value chains, and discover improvement potential in how your business creates value.

• 1. Business Model Logic

  Understand the fundamental logic of your business model, how different components interact, and how your business creates and captures value.

• 2. Value Proposition

  Define and articulate your unique value proposition, understand what makes your offering distinctive, and communicate your value effectively to customers.

• 3. Target Groups & Value Chains

  Identify your target customer segments, understand your position in the value chain, and recognize improvement opportunities in service delivery and value creation.

• 4. Data Security, Backups & Digital Hygiene

  Implement robust data security measures, establish regular backup routines, and maintain digital hygiene practices to protect your business information.

Define roles and responsibilities, streamline internal processes, establish effective decision-making and communication practices to improve internal clarity and strengthen operational capability.

• 1. Roles & Responsibilities

  Define clear roles and responsibilities within your business, establish accountability structures, and ensure everyone (including yourself) knows their areas of responsibility.

• 2. Internal Processes

  Streamline and document your internal business processes, create standard operating procedures, and establish efficient workflows for recurring tasks.

• 3. Decision-Making & Communication

  Establish clear decision-making frameworks, improve internal and external communication practices, and strengthen operational capability through better information flow.

• 4. Liquidity Planning & Account Structure

  Develop effective liquidity planning strategies, organize your business accounts properly, and ensure sufficient cash flow for sustainable business operations.

• 5. Traceable Financial Organization

  Establish a transparent and traceable financial organization system that meets funding eligibility requirements and provides clear documentation for audits and applications.

Understand cost and revenue structures, develop liquidity and financial planning, learn key figures and basic controlling to strengthen financial understanding and enable informed business decisions.

• 1. Cost & Revenue Structures

  Analyze and understand your cost structures, identify revenue streams, and gain insights into the financial fundamentals that drive your business profitability.

• 2. Liquidity & Financial Planning

  Develop comprehensive liquidity planning, create financial forecasts, and ensure your business maintains healthy cash flow for operational stability and growth.

• 3. Key Figures & Basic Controlling

  Learn to track and interpret key business metrics, implement basic controlling mechanisms, and use financial data to make informed business decisions.

• 4. Customer Acquisition and Retention

  Learn effective techniques for acquiring new customers and building long-term relationships that lead to repeat business and referrals.

• 5. Professional Communication Standards

  Establish professional communication standards for all customer interactions, including email, phone, and written correspondence, to build trust and credibility.

Learn sustainability basics including ESG and SDGs, understand environmental and social responsibility, supply chain and governance principles, to integrate sustainability into daily business practice and identify concrete, feasible sustainability measures.

• 1. Sustainability Basics (ESG & SDGs – practical)

  Understand the practical foundations of sustainability, learn about ESG (Environmental, Social, Governance) principles and Sustainable Development Goals (SDGs), and how they apply to your business.

• 2. Environmental Responsibility

  Learn to integrate environmental responsibility into your daily business operations, reduce your ecological footprint, and identify concrete measures for environmental protection.

• 3. Social Responsibility

  Explore the social dimension of business sustainability, understand your responsibilities to stakeholders, employees, and community, and implement socially responsible business practices.

• 4. Supply Chain & Governance

  Understand sustainability in your supply chain, establish governance structures for sustainable business practices, and ensure ethical and transparent business operations.

Learn values-based business and ECG principles, understand the Common Good Matrix, work with stakeholders, transparency and participation, and create an ECG Mini-Report to apply ECG logic to your company and create transparency and value-based orientation.

• 1. Values-Based Business & ECG Principles

  Understand the principles of Common Good Economy (ECG), learn how to integrate values-based business practices, and discover how economic success can align with social and ecological responsibility.

• 2. The Common Good Matrix

  Learn to use the Common Good Matrix as a framework for evaluating your business practices, understand how to assess your impact on stakeholders, and identify areas for improvement.

• 3. Stakeholders, Transparency & Participation

  Identify all relevant stakeholders in your business ecosystem, establish transparent communication practices, and create participatory mechanisms for stakeholder engagement.

• 4. ECG Mini-Report (Light Version)

  Create a simplified ECG report for your company, apply the Common Good Economy logic to your business operations, and establish transparency and value-based orientation in your practices.

• 5. Emergency & Crisis Plans

  Create comprehensive emergency and crisis management plans that prepare you for unexpected challenges, business disruptions, and critical situations that could threaten your business continuity.

Understand digital foundations, explore tools for collaboration and documentation, implement simple digital workflows to improve efficiency through digital tools and establish transparent working structures.

• 1. Digital Foundations

  Understand the essential digital foundations for modern business operations, learn about key technologies and platforms, and establish your digital infrastructure.

• 2. Tools for Collaboration & Documentation

  Explore and implement digital tools for team collaboration, document management, and knowledge sharing to improve efficiency and establish transparent working structures.

• 3. Simple Digital Workflows

  Design and implement simple but effective digital workflows that streamline your business processes, reduce manual tasks, and improve overall efficiency through digital tools.

• 4. Documentation Obligations & Compliance

  Learn what documentation you must maintain, understand compliance requirements, and establish systems to ensure you meet all legal and regulatory obligations.

• 5. Digital & Financial Organization Systems

  Establish integrated digital and financial organization systems that ensure transparency, traceability, and compliance with German business standards and funding requirements.

• 6. Funding Criteria (KOMPASS, ESF+, BAfA, State Funding)

  Understand the specific criteria and requirements of major German funding programs including KOMPASS, ESF+, BAfA, and state-level funding opportunities.

• 7. Funding Eligibility Checklist

  Use a comprehensive checklist to assess your funding eligibility, identify gaps in your business setup, and prepare for successful funding applications.

• 8. Creating a Personal Business Normalization Plan

  Develop a personalized action plan to normalize your business according to German standards, address compliance gaps, and position yourself for funding eligibility and business growth.

Review all measures developed throughout the programme, create your individual implementation roadmap, and define realistic next steps and follow-up actions to secure transfer into practice.

• 1. Review of Measures

  Review all the measures and strategies developed throughout the programme, assess your progress, and consolidate your learning into actionable insights.

• 2. Next Steps & Individual Roadmap

  Create your individual implementation roadmap, define realistic next steps and follow-up actions, and secure the transfer of knowledge into your daily business practice.